SW Projects

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01/26/2023 - Gen Z Marketing's Class of 2022

11/30/2021 - A crash course in digital campfires for brands

03/11/2021 - Wanna Reach Gen Z? Cozy Up to These Digital Campfires

05/05/2020 - 5 Social Commerce Gems from Streetwear Brand Chinatown Market

04/10/2020 - Announcing a New Free Video Series on Building Digital Campfires During and Post-Pandemic

03/03/2020 - Why Are Brands Acting So Weirdly Online?

02/05/2020 - Why Digital Campfires Are The Next Big Thing in Content Consumption

08/13/2019 - Welcome To The Era of Authenticity 2.0

07/09/2019 - Brands Are the New People

02/06/2019 - Why We Can't Get Enough of Stories

01/14/2019 - How Not to Freak Out Over Internet Fakery

12/13/2018 - We're SO Over Influencers. Now what?

11/27/2018 - Have Product Drops Peaked?