1. How would you define your craft or practice ?
As a product designer, I create digital experiences and work out what they might look and feel like for the person using it. The end goal is usually to design these experiences in a way that feels natural, effortless and sometimes even delightful for whoever is using it.
2. What one skill do creatives/creators everywhere need right now?
I think every creative would benefit from being able to tell good stories.
It’s a good way to democratise design, I say this because explaining through stories tends to make design, product and tech easier to understand for non-techies. It also helps you connect with people on an emotional level; when people listen to stories they find ways to relate it to their own lives, morals/beliefs, etc - thus creating a deeper connection.
3. What is the most creative part of the day for you ?
Definitely mornings! I usually structure my days so that I do my thought work in the mornings too and then more passive work in the afternoon.
4. Are you still keeping creative and inspired in this time of pandemic ? if so, how ?
More recently, I’ve definitely been inspired and even empowered by the way creatives have responded to what’s going on in the world, surrounding BLM, police brutality and antiracism. Seeing things like digital murals (using augmented reality) and a lot of other responses to what’s going on, has been super empowering for me.
(Link to digital mural: https://www.instagram.com/p/CAv1-hfl9EY/)
5. What are your cheat codes to a creative life?
Creating balance - with everything & being intentional about it.
Choosing to have hobbies and side projects - even if you leave them unfinished!
Connecting with similar minds and people that inspire you.
Continuously forcing yourself outside your comfort zone
6. Nominate 3 other creatives in your network that we should connect with!