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The Family Association with Thanksgiving

November is a time for thankfulness and spending time with friends, family, and loved ones.

The NAIWE family is no different. Just as a family is united with common ideas or goals, the NAIWE family is connected through the goal of creating multiple streams of income for its members. With this in mind, NAIWE seeks to be a freelancer's rock. It seeks to be there to support each member through difficulties, such as a new coronavirus, as well through positive times where we can cheer you on as you reach a goal or succeed in a new area.

NAIWE members can always turn to their family association for a safe place where they feel importantbecause they are!

At a member's fingertips is a vast list of experts on its Board of Experts and webinars, articles (members only), and books to help you succeed in your career. NAIWE also offers on-demand training, as well as member benefits and discounts to help your further succeed in your career.

April Michelle Davis

November Webinar: Webify Your Book!

We wanted to get to know Brian Schwartz (NAIWE's Self-Publishing Expert) better, so last month we sat down with him. Here are some thoughts he shared with us.

Can an author’s website be “one and done?” Or how can it be updated if there is nothing to update?

At a minimum, it should be updated at least once every 3 to 6 months. Google has a tendency to rank sites higher that contain fresh content. But it’s also a fatal flaw to include so much information that the visitor’s curiosity is piqued, losing out on a sale. Less is more. I’ll discuss strategies to reserve the bulk of your content for those who’ve already purchased your book.


The internet has impacted nearly every industry and books are no exception. In this webinar, Brian Schwartz showcases how bestselling authors are taking advantage of the web to increase value, grow sales, and connect with readers. He’ll also touch on the key elements of an effective author website and the common mistakes. You’ll hear the 5-figure tip Brian gave an author regarding a video that went viral.

If you feel like a deer in the headlights when you go online, Brian Schwartz will show you the simple steps you can take. From optimizing yourself on Amazon to more advanced tactics that can improve your search engine rankings, you will discover ways to webify your book to gain more reviews, grow readership, and ultimately increase profits. In a post-COVID world with the majority of your readers only a click away, you’ll see why timing has never been better to unlock your book’s full potential.

You can join in this conversation on November 19, at 6 pm eastern, when NAIWE will host a webinar on optimizing yourself online and more! The cost for NAIWE members is $10 and $30 for non-members.

To register for this webinar, please visit the NAIWE website.

On-Demand Training: Small Business Tax Tips for 2020—and Beyond

Guest: NAIWE’s Tax Expert Kajli Prince

It’s tax time! Are you ready? Learn about relevant credits and deductions that apply to independent writers and freelance editors, with a focus on the new deduction. The Qualified Business Income Deduction is a new provision from the most recent changes in the tax law (Tax Cuts and Jobs Act) that allows small business owners to deduct up to 20% of their qualified business expenses.

Here’s what you can expect to learn in this class:

  • The Qualified Business Income Deduction
  • Other deductions that freelancers may want to take
  • How to benefit from credits
  • The new tax provisions


Kajli Prince has over 20 years of experience in small business tax preparation; he is the office manager of H&R Block’s Sudley Manor Office in Manassas, Virginia. As a self-published author, Prince holds a special appreciation for NAIWE and its members. One of his passions is sharing relevant information with people and showing them how best to use it for their benefit. Prince is a small business owner of 25 years, and his specialties include emerging currencies (e.g., virtual/crypto currencies), information technology, intellectual property, and business administration.

How Do You Go About Writing a Story?

I am fascinated by the various ways in which writers experience inspiration, and the ways in which this experience impacts how they create their stories.

When you write a novel, do you ever experience a wave of inspiration that allows you to write feverishly and with little need for planning? Or does inspiration come quietly, and remain as a sure but unassuming foundation as you move forward with methodical planning? What level of planning do you engage in before you actually write the manuscript? Do you create detailed descriptions of your characters and work out the intricacies of the plot before you begin to write?

When I write a poem, I spend a bit of time in my head, but most of the creative energy arrives in a wave of inspiration that somehow comes to me from an unknown sea. I write the poem in a flash, and then I spend some time tweaking it, but most of the material seems as if it was regaled to me from some nameless deity of the arts.

To read the rest of this article, please visit NAIWE member Don Cicchelli's blog.

December Webinar: Metaphor and Its Hazards

In December, we will be chatting with John McIntyre, NAIWE's Grammar Expert, on the very important topic of metaphors.

Everyone appreciates an apt simile or striking metaphor. Figurative language enlivens prose and aids the reader’s understanding. But it is easy to get entangled in mixed metaphors, comparisons that fizzle, or images that convey the opposite of what the writer intends. And writers are not always the best judges of their effects. John McIntyre, who has been a working newspaper editor for four decades, will take you on a tour of regrettable metaphors and explain how they fail to achieve their purpose. Some laughter may be involved.


John McIntyre has been a professional editor for nearly 40 years, more than 32 of them at The Baltimore Sun, where he has headed the copy desk. John earned an undergraduate degree in English from Michigan State University, where he was elected to Phi Beta Kappa, and a master’s degree in English from Syracuse University, where he was a university fellow. John has taught copyediting at Loyola University Maryland since 1995. A charter member of the ACES: The Society for Editing, he served two terms as its president. John has presented workshops on writing and editing at conferences and publications in the United States and Canada.

The cost for NAIWE members is $10 and $30 for non-members. To register for this webinar, which will be held on December 15 at 2 pm eastern, please visit the NAIWE website.

October's New & Renewing NAIWE Members

Scott Abeel (Middleburg, VA); Penni Askew (Fort Worth, TX); Patricia Barkle (Glen Allen, VA); Betty Barr (Woodbridge, VA); Emily Bowles (Chapel Hill, NC); Rochelle Broder-Singer (Hallandale Beach, FL); Johnna Childs (Alexandria, VA); Heather Dubnick (Beverly, MA); Cynthia Freedman (San Diego, CA); Audra Gorgiev (Okotoks, AB); John Gormally (Carlsbad, CA); Bonnie Granat (Cambridge, MA); JJ Hall (Leetsdale, PA); Ross Kardwell (Southampton, NY); Laurel Kashinn (Cedarburg, WI); Anne Ketchen (Carlisle, MA); Acadia Legall-Cobarrubias (Culpeper, VA); Erin Lund (Vancouver, WA); Sharyn Mathews (Storrs-Mansfield, CT); Cas McLeod-Skinner (Terrebonne, OR); Victoria Payne (Webster, NY); Nancy Rose (Amherst, MA); Mara Sandroff (Tucson, AZ); Nicole Schultheis (Baltimore, MD); Gillian Scott (Schenectady, NY); Danielle Shaw (Norristown, PA); Annie Smith (Phoenix, AZ); Heather Stettler (Bloomington, IN); Tyya Turner (Richmond, VA); Toni Weeks (Pismo Beach, CA); Kimberlee Wilde (Fredericksburg, VA); and Tamian Wood (Durham, NC).

Be sure to post on your NAIWE website, and we will link to it when you renew!

From CMOS Shop Talk

Q. Searching through CMOS, I can’t determine if this sentence is properly capitalized: “It is the sign that sat squarely on the Earth’s eastern horizon when you were born.” (It’s for an astrological publication.) Specifically, should the words earth, eastern, and horizon be capitalized, and is the “the” before Earth correct? Thank you.

A. Considered as a planet among other planets and bodies in our own solar system, “Earth” may be capitalized. In such contexts, “Sun” and “Moon” may also be capitalized, and “Earth” often appears without the definite article—like Mars and the other planets, but unlike the Sun and the Moon:


The Moon is much closer to Earth than the Sun is to Mercury.

If you (or your publication) prefer instead to write “the Earth” (as in your example)—and to use lowercase for the sun and the moon—that’s okay too. Just be consistent.

Questions like yours wouldn’t come up if not for the fact that there are many moons and suns besides our own, and the earth to us is both a planet and the substance on its surface (and the model for other earthlike planets). In ordinary prose—or in any generic reference that doesn’t depend on the identity of a specific astronomical body among other such objects, or where our own earth and sun and moon may be assumed—lowercase is almost always appropriate:


We learned that the moon is round, the earth is flat, and the sun is a golden orb.

Why on earth would anyone under the sun believe the moon is made of cheese?

Ganymede is Jupiter’s largest moon.

Circumbinary planets are planets that orbit two suns.

As for “eastern horizon,” that’s a relatively generic description, so lowercase is your best option. See CMOS 8.140 and 8.141 for a few additional considerations.

Member Benefit

Discount on Institute of Professional Editors Limited Events

The Institute of Professional Editors hosts a biennial conference, which is an exciting opportunity for editors and other publishing professionals, researchers, students, and associates from all across the world to connect, learn, and celebrate best practices in editing and publishing. In addition, IPEd offers training and webinars to improve your skills. NAIWE members receive member pricing.

Visit the NAIWE website to see all of the member benefits.

Why Should You Join an Association?

You will benefit from instruction from the NAIWE Board of Experts.


"Small opportunities are often the beginning of great enterprises."



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