Long available in the legal U.S. market, more and more people are wondering when cannabis drinks will be sold here in Canada.
The country’s biggest cannabis company, Canopy Growth, has delayed its line of cannabis drinks. Initially announced to launch this month, it’s now uncertain when Tweed fridges across Canada will be filled with weed bevvies.
Canopy says it’s made “meaningful progress” towards production on a commercial scale, adding they remain confident in the underlying beverage science.
But they’re not there yet.
Late last year, Canopy created buzz by releasing images of their 'imminent' drink offerings, including two Houseplant-brand drinks; as well as a maximum allowable 10-mg THC offering, called Deep Space.
“Canopy has had seven weeks to work with THC in the brand new beverage facility to scale processes and IP it has developed in the R&D environment,” says David Klein, CEO, Canopy Growth, in a statement. “In order to deliver products that meet our customer’s high standards we are electing to revise the launch date while we work through the final details.”
Alcoholic beverage giant Constellation Brands has a big stake in Canopy.
Big cannabis producers Hexo and Tilray also plan pot drinks, and have partnered up with big alcohol to do it.