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Podcasting, Seriously Newsletter from LWC Studios
Curated and written by Kori Doran.

November 3, 2022

We snuck into your inbox a day earlier than usual to help you get through the Thursday Terrors. 
Let us know if it does at

Hey there!
Here are the treats we're snacking on this week. (We can't be the only ones still enjoying Halloween :jack_o_lantern: leftovers, right?)

:point_right: Looking to maximize your presence on Apple Podcasts? We’ve got resources.

:sos:  Need help salvaging that stubborn remote recording? Register for our upcoming webinar.

:mag: Looking for work, or have a recommendation for show guests? Let’s talk.

:tangerine: And for some juicy notes on the latest podcasts, Twitter Space convo and a cool creator, keep scrolling my friend :)

Apple Podcast Hacks

• Connect with creators through Apple Podcasts Creator Conversations, a community blog to share and learn about what other podcasters are doing.

• Take advantage of these marketing tools for social media: custom assets and links, post generators, and a creator blog to stay up to date with best practices

Pitch your podcast show and episodes for a chance to be featured on Apple Podcasts!

• Want to learn more about how to make the most of Apple Podcasts? Sign up for virtual sessions with their team to get your questions answered quickly.

• Expand your podcast experience by offering subscription benefits to your audience. From ad-free episodes to exclusive episodes, and early releases, subscription benefits can cover it all.

• You can also set up, manage and market various tiers of your podcast subscriptions all in one place.

The Interview was Perfect! The Audio?
Not so Much...

We've all been there, and Florence Barrau-Adams is here to help! She's teamed up with Podcasting, Seriously to host the webinar, Conversational Flow: Editing Remote Recordings. If you haven't signed up yet, there's still time– but hurry, space is filling up quickly.

Florence Barrau-Adams has over 20 years of experience working in audio and video media, serving as producer, director, writer, host, editor, and production engineer. She is an AVID certified Pro Tools instructor and an Assistant Arts Professor at NYU Kanbar Institute of Film & Television.

Registration is open!

What We're Into 

  • AfroResistance is looking for a Podcast Producer based in the Bronx, NYC. AfroResistance is a Black Latinx Women-led organization with the mission to educate and organize for human rights, democracy and racial justice throughout the Americas.
  • Be a guest on our show! If you're an adult child of immigrants or first-gen, we want to hear about your experience having difficult conversations across cultural and generational lines. A full list of episodes for How to Talk to [Mami and Papi] about Anything can be found here. Contact our producer Virginia Lora to be featured on the show.

Podcasting, Seriously at Home 

Access our on-demand collection. Easy-to-watch, online webinars featuring in-depth presentations covering a full range of podcasting skills, from launch, production, growth and more.

Advertise With Us, Seriously 

Reach thousands of creatorsproducers, hosts, editors, and sound designers with the click of a button. Choose your ad package, give us the details, pay online and we'll take care of the rest. In our newsletter, your ad will make impressions on those working in the highest levels of podcasting and digital audio. Thank us later.

What We're Listening To 

From Us: 70 Million's newest episode, "How Guilty Pleas Fastrack and Derail Justice", covers why over 97% percent of criminal defendants waive their right to a fair trial and plead guilty instead– sometimes admitting to a crime they didn't commit. Reporter Mark Betancourt is joined by an innocent man who was pressured into pleading guilty (and served time as consequence), and two organizational leaders who are fighting to correct the justice system's wrongful practices.

From Others: The Decibel, a daily Canadian news podcast shared "What COVID does to the brain", on Wednesday, November 2nd. Host Menaka Raman-Wilms is joined by Dr. Adrian Owen, who has PhD in cognitive assessments in brain disorders, to discuss how SARS-COV-2 affects the brain. From brain fog, forgetfulness, difficulty concentrating, and more, Dr. Adrian Owen shares what patients are reporting and the ongoing studies surrounding the subject.
Trials and Triumphs podcast wants to hear your questions! In these intimate conversations, host Ashley Blain Featherson-Jenkins and guests discuss the trials that led to their many triumphs.
Be part of the conversation.

Overheard on Podcasting, Seriously Live 

Kasia Mychajlowycz, Senior Producer at The Globe and Mail joined us on Twitter Spaces last week to share her experience producing The Decibel, a daily Canadian news podcast. We covered a typical day of production, the importance of context, and why a relatable podcast host is key.

Some great takeaways are:
  • Daily podcast productions are a whirlwind of moving parts. A typical day includes a meet-up at the top of the morning to agree on the goals, then straight into recording. Many guests on The Decibel are reporters at The Globe (take advantage of your resources at hand!). Editor's cut the audio, then it's sent to be mixed in the late afternoon and ready for release the next morning. Whew!
  • Context is everything. Be sure that the content you're sharing is well-rounded. You only hold your audience's attention for a certain amount of time, so make it a valuable experience by delivering clear, concise, and relevant information.
  • Build in the ability for your host to be an authentic person– impressionable, curious and enjoyable. They can be the difference between talking at your audience vs. being in conversation.
Podcasting, Seriously on Twitter SpacesJoin the conversation! Stop by Podcasting, Seriously Live every other Wednesday at 4pm ET on Twitter Spaces. Learn more about Spaces and follow us at @LWCStudios to join the chat! Check out upcoming sessions.
Hit the button below to set a reminder!
Join Us on Twitter Spaces

Creator Spotlight 

Gio LobatoJackie Sojico (she/her) is a podcast producer and audio engineer who can't help but fact-check a story she heard in passing at a party. Right now, she is a producer at Criminal and This is Love. Before that, she was a producer for The Longest Shortest Time, KALW, and Nebraska Public Radio. Her favorite stories to make are usually about animals, reproductive health, or little-known moments in history. She was a New Voice Scholar in 2012 and attended the Salt Institute for Documentary Studies.
Learn more about Jackie's work.
Let us know who we should feature next! We highlight creatives working in the podcasting industry and would love to feature you — yes you! Send us an email with your name, headshot, and a short bio to be included in an upcoming edition.

Community Offers 

Cool stuff our podcast friends want to give us! If you have a community offer, please email us.
  • Use promo code "seriously" at checkout to receive $40 (or one month) off on SquadCast.
  • Receive 50% off your first two months on Simplecast by following this link and entering code "ONSIMPLECAST."
  • Use promo code “buzzsprout” for 50% off your Riverside subscription when you sign up for a new account.
  • Get two months free podcast hosting on Acast by following this link and using code "LWC."
The Podcasting, Seriously Awards FundGet Refunded for Audio Training and Award Fees!
We're on a mission with AIR, Pacific Content, AcastTriton Digital, and Sounds Profitable to support BIPOC and LGBTQ+ independent audio creators in submitting work to awards and receiving education and training in the U.S., U.K., Canada, and Australia. Applications accepted year-round. Learn more about the Podcasting, Seriously Awards Fund, apply, and support.


Conversational Flow: Editing Remote Recordings
November 19, 1-2pm ET

Help Your Podcast Thrive By Treating It Like a Product
December 17, 1-2pm ET



Join us every other Wednesday at 4pm ET on Twitter Spaces as we get into all things podcasting. Follow us at @LWCStudios to join the chat!
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