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This week's blog has been written by one of our interns, Jasmyn.
She reveals what it's really like to intern at a social media marketing agency in Sydney.

 When I tell people that I’ve completed 3 internships before even reaching my graduate year, they look at me like I’ve got two heads and six eyes.
But the reality is, a university degree on its own may not be enough anymore. Especially in the fields of marketing, communications and digital media. So, learning inside of the classroom is just as important as gaining real-world experience and expanding your professional portfolio.

Now, when you hear the word intern, an image of a poor, sleep deprived university student hastily completing endless coffee runs, and not doing much actual work usually comes to mind. And sure, plenty of businesses see interns as an opportunity for free support staff, but there are plenty of agencies out there that will give you the experience you need to enter the workforce.  

In Sydney, I’ve had internships that I would dare call slave-labour (the really generic I’m-everyone’s-bitch role). I’ve had internships where I did a bit of work, but was left thinking: what did I really achieve in that 3 months? And, I’ve had internships where I am excited to get started each week, and learn so, so much.

To give you a small insight to the kinds of things I do here at YSC, a usual day may include any of the following tasks:

  • Make content (videos, video stings, graphics, images, GIFs, stories)
  • Write copy (like I am doing now!)
  • Analyse social media statistics
  • Think about strategies that would work for different businesses
  • Think of ideas for content and copy
  • Email marketing creation

And the best part: I work from home. Thanks to the wonderful invention of the internet, there’s no need for me to commute for hours into a city office. I can reach Niamh through email, Trello and text comfortably, while sitting in my trackies and uggs. 

So, there you have it, interning at a social media marketing agency in Sydney can be exciting, challenging, and time-consuming thing. But, there’s no other way to prepare yourself for the workforce than jumping in and giving it a go.


Thanks to Jasmyn for that insight. I thought I'd elaborate just a little on some of the points she made.
Every industry is different and I can only speak for the media and marketing industries - media more so. People who want to have a career in anything from journalism to social media must have a degree (95% of the time). But that's not near enough. You will not get a paid job in TV, radio, or online media if you do not have experience. Even more, there is such crazy competition for the jobs, that you need way more than one work experience or internship on your CV. You need to stand out.

For example, before I got my first paid job - which was the Monday after finishing university on the Friday - I took part in more than 12 unpaid internships and work experience shifts. You arrive early. You leave late. You come prepared with ideas. You are eager to learn. Why? Passion. But also, you are doing this because you want a paid career in that position, so why not show them what you've got?! And if you don't have passion for your career, well, I'm sorry to say but it ain't gonna last.

Now, instead of our Quote Of The Week this week, we have used a GIF. Why? Because both Facebook and Instagram is DOWN GLOBALLY and this is how to describe us right now!
To talk to us about setting up a strategy tailored specifically to YOU and YOUR brand. Or just to find out a bit more info, tap the button below to get in touch. 
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That’s our blog for this week!.. Keep an eye on our Facebook and Instagram to find out more of what we've been up to (when it's back up and running!)

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