Just Some Good Reads
The Next Generation of Community Infrastructure. It's supposed to be a VC investing guide, but it seems like a check list for anyone building an online community.
Is the ship still stuck? I loved this article before I read it because the byline is 'not fun at parties', which I find deeply relatable. It's about running a viral website.
Personal Branding Ruins People's Lives. Here. The premise: It is, when you fully engage with it, a truly evil way of living - if you are truly trying to create a “personal brand” you are shaving off bits of your personality and positioning them online so that you can manipulate people into believing things about you.
A friend once asked me if I'm writing the newsletter to promote a personal brand. To which I say: I write this after a long work week. I assure you that I do not have the energy or interest to be all that Machiavellian. I do this to share my observations from the week and because the act of synthesis, commitment to a weekly rhythm, and the conversations that this newsletter prompts are all truly enjoyable for me. Running a background program asking 'What will people think of this? Does it fit with my brand plan' is an intellectual drain. Get rid of it.
Why is everyone talking about DAOs? Well-written. Well-sourced. Good points made. In Automatter here.
What's going on here, with this human? When I started reading this article by Graham Duncan I felt deep annoyance with the over reliance on outside references. But it has some great points and tips on hiring and assessing people. And tactical reference guide at the bottom.
I liked this tweet: