Katha: Tales of Hope for a TB-free India is a film featuring TB Champions and other key influencers whose response is integral to #EndTB#EndStigma
Social Media Campaigns
In the weeks leading up to World TB Day, March 24 2020, #TBInFocus, a social media campaign was conducted on REACH Twitter and Facebook Handles. The themes focused during the campaign were: Frontline workers and Stigma, Women and TB, Cough Hygiene and Quality of Care. Check out the campaign here.
Since India’s Independence Day 15th August 2019 till February, REACH ran a social media campaign #FreedomFromTB #EveryActionCounts, to acknowledge every effort, big or small, towards the goal to #EndTB. Catch glimpses form the campaign here.
Stories by Media Fellows
In November 2019, REACH conducted an orientation workshop for REACH Media Fellows for reporting on NCDs (Theme: Mental Health). Read stories by REACH Media Fellows on various aspects of mental health, including marriage and schizophrenia, antenatal and postpartum depression, cancer and mental health, migration and mental health, examination pressure, and impact of social media. Notably, REACH media fellows responded to the COVID-19 and wrote about how mental health ought to be a pririty in these difficult times. Have a look at some of the stories here:
Former REACH Media Fellow and Awardee and independent journalist Menaka Rao, who also hosts ‘Gasping for Breath’ spoke to Dr Raghuram Rao from the Central TB Department who talks about how we need to keep the focus on TB control in the ongoing COVID-19 response. Tune in to this episode of The Suno India Show – ‘Fighting TB in the Times of TB’